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The Brand


Our Story

Established in 2017, MUHIRE brand name means luck and comes from her second surname.
Josiane NSABIMANA MUHIRE was born in Belgium, raised in Rwanda, Africa were she ran away back to Belgium from 1994 war at age 12, she studied Business Administration in Bucharest from 2005 to 2008 but was always passionate by fashion and Art.
Then, she was initiated to fashion by working with famous luxury brand as Fratelli, ROSSETTI, Ferragamo or Versace all before deciding to create her own brand.
Muhire best description is a fusion between Europesan influences and master craft and African culture and tribal aesthetics. The silhouettes celebrate contradictions and similarities between the past and the future and the strength of Fashion crossbreeding.
The intention to create her own brand was mostly to propose quality and unique items by working with Belgian and Romanian artisans who have mastered their craft for generation.

The beginning, Muhire first collection celebrate the crossbreeding era, it has a sense of adventure and an international attitude. The leather silhouettes are strong and sexy with high waist skirts and pants, embroidered tops and long bi-level outwear associate with hoodies to give a harmonious feminine-masculine sporty style.
Brussels, Bucharest, Paris urban energies combined with Haute-couture attitude and an ethical touch were the inspiration for denim part, vintage jacket are transformed in jewelry.
Evening gowns is inspired by the traditional Rwandan outfit usually used for weddings or cultural reunions .
Muhire desires for her customer to feel unique and powerful with each piece in her wardrobe, to feel free and confident in each outfit and celebrate life, by taking each opportunity and of course, by having fun!

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